CFOs
Understand how marketing activity directly impacts revenue
How do marketing pounds drive business performance? We know this is a question for many CFOs. Herdify offers clear reporting on ROI for marketing spend, by detecting where and how a brand’s communities grow.
- Forecast how marketing output will increase £ for £ over the next financial year
- See an increased return on the marketing budget
- Regularly monitor impact of marketing activity and make informed decisions with your CMO
Understand how community impacts financial health...
…And the impact that has on your bottom line. Understand the real impact of marketing on revenue, rather than via misleading attribution tools.
Focus, plan and deploy more effectively
Herdify’s technology will tell you where your brand is being recommended and talked about in the real world. These are the locations where customers are most likely to respond to your marketing activity, resulting in supersonic growth, reduced acquisition costs and more sales.
Next-generation insights, at the click of a button
Receive insights on the strength of communities for your business
- Understand the value of communities
- Understand how fast they are growing
Actionable recommendations
- Maximise and grow community value
- Discover where to focus your resources for community growth
The numbers
“Working with Herdify, we reduced our spend overall by 19%, and found that sales were down less than 1%”
“Conversion rate and return on ad spend (ROAS) more than doubled”
“56% of sales came from Herdify areas (which equated to less than 5% of ad spend)”
