Herdify blog
Have a read through our news, updates and guidance, from the good, the bad and the ugly of the marketing world to the latest in data science, behavioural science and word-of-mouth influence.
- Latest
- Blog
- Case studies
- None
- Podcasts
- What is community?
- Why community?
- Why Herdify?
Herdify grows senior team with Ed Barter named Lead Data Scientist
UK based GDlabs, an AI audience targeting and intelligence platform, has today added a key new hire to the team. Ed Barter, who has a PhD in network science, with research experience in AI, becomes Lead Data Scientist.
Albert Einstein’s theories of marketing compound interest
Albert Einstein reportedly said “Compound interest is the eighth wonder of the world. He who understands it, earns it. He who doesn’t, pays it.”
Is first-party data the new marketing currency in customer targeting?
The next few years present a mix of challenges and opportunities for marketers. The most progressive marketers stand to make gains on the brands not able to respond.
