There was a time when shopping centres and big stores ruled the retail experience. Then came ecommerce, which revolutionised physical commerce into a virtual experience. As technology keeps improving, so does shopping, and there’s a new kid on the block – social commerce.

Learn how to harness the power of word-of-mouth and use it to fuel your marketing campaigns. From generating leads to closing sales, we’ve got you covered.

It’s just over a year now since Ed Barter joined the Herdify team. We sat down with him and took a deep dive into his love of data.

Despite the financial crisis, Black Friday is still tipped for huge success this year. Here’s how to successfully market your business on Black Friday.

Herd behaviour is part of what makes us human. We love to belong and that’s a natural psychological need. Word-of-mouth marketing works for that single reason.

Retained customers are your most loyal brand ambassadors who bring in repeat sales. Read this post to learn why it can be easier to generate repeat sales than find new ones.

Creating a marketing strategy can be a challenge, especially if you’ve got no idea where exactly to start. Read on to learn from 5 brands that have grown into million dollar companies.

Getting repeat customers doesn’t just happen by chance. In this post, we take a deep-dive into tactics you can use to consistently get repeat sales from customers.

Have you ever wondered which metrics are right when evaluating the worth of a customer? How brilliant would it be if you just knew who your best customers are?

Seven red hot marketing tips and hints on attracting the customers you want to your ecommerce store.