How messages move between people is fundamental for Marketers. If your message gets to one person and then stops, you have to work very hard vs a message that is freely passed between people.
We all like to think that we’re unique, but we’re not that different deep down. As marketing and salespeople, we need to tap into how our customers’ mind works. In this blog, we’ll show you how.
UK based GDlabs, an AI audience targeting and intelligence platform, has today added a key new hire to the team. Ed Barter, who has a PhD in network science, with research experience in AI, becomes Lead Data Scientist.
Herdify worked with the UK division of a global cyber security business to increase their sales and marketing effectiveness. Here we show the steps from start to finish that resulted in a 184% ROI.
Albert Einstein reportedly said “Compound interest is the eighth wonder of the world. He who understands it, earns it. He who doesn’t, pays it.”
The next few years present a mix of challenges and opportunities for marketers. The most progressive marketers stand to make gains on the brands not able to respond.
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In our free keyword strategy guide, Ed Barter, lead data scientist at Herdify, explains why brands that maintain or invest in keyword spend are more likely to win the 2023 marketing race.