This week, Ed and Tom dissect Shopify’s Commerce Trends 2023 report.
As usual, the guys take a behavioural science view, and they don’t pull any punches!
Our feeds have been flooded with predictions for next year. But does anything ever really change? In this week’s podcast, we compare the Forbes’ ecommerce trends lists for 2013 and 2023.
This week’s episode explores how marketers can use the notion of copying to enhance influencer, referral, review and word-of-mouth campaigns.
This week’s episode explores how marketers can use the notion of copying to enhance influencer, referral, review and word-of-mouth campaigns.
“Thinking is to humans as swimming is to cats”. In this week’s podcast, Tom and Ed take a closer look at being genuine.
Ed and Tom dive into how to turn spontaneous “bargain” hunting customers into loyal ones – preferably before Christmas buying season + more
In this week’s podcast, Ed and Tom turn to this month’s Sober for October and the events of Queen Elizabeth II’s funeral to examine how herd mentality can influence behaviour and change.
On this week’s podcast, Tom and Ed are joined by Robert Rose, host of “This Old Marketing” and Chief Strategy Advisor for the Content Marketing Institute.
In this week’s podcast, we turn our attention to a court case that’s dominated the headlines in recent months: Johnny Depp vs Amber Heard.
In this week’s podcast, we turn our attention to a court case that’s dominated the headlines in recent months: Johnny Depp vs Amber Heard.
This week, we’re joined by the head of data science at Andy Aldersley at anything is possible to discuss attribution in a post-cookie world.
What do Levi’s, Foo Fighters and stand-up comedians have in common? Find out in this week’s podcast.
Find out how much word-of-mouth you're missing.
hello@herdify.com
Forest House Office
3 – 5 Horndean Road
Bracknell
RG12 0XQ
© Herdify Ltd, 2022. All Rights Reserved