We’re inundated with new developments in technology and automation, but does that make us more efficient?
Unravel the paradox of sustainability and eCommerce with Chloë Thomas. Consume less, grow more and keep optimising. Can we make it work? Let’s find out!
What can Kevin Bacon teach you about marketing? Fresh on the podcast today, Ed and Tom discuss the idea of 6 degrees of separation, otherwise known as the “small world effect”.
On the podcast this week, hear from Mike Taylor… In his own words, a “recovering agency owner” and author of the upcoming book, “Marketing Memetics”.
What makes one song a massive hit, and one a flop? What sets apart the popular kids? Why do 1 billion people own an iPhone, more than any other brand?
If you missed the two days of Performance Marketing World Unlocked, we’ve distilled it all into one hour!
Did you know that a conversation in the pub can drive 200 x more sales than a creative your team has laboured over for weeks?
Supercharged referrers, retention incentives, the impact of discounting… On this week’s podcast, Ed and Tom meet Arthur Guinness, Head of acquisition at Mindful Chef.
Like many ecommerce businesses, Thomas Hal Robson-Kanu’s journey from professional footballer to experienced marketer and owner of The Tumeric Co. didn’t happen overnight.
This week, Ed and Tom dissect Shopify’s Commerce Trends 2023 report.
As usual, the guys take a behavioural science view, and they don’t pull any punches!
Find out how much word-of-mouth you're missing.
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In our free keyword strategy guide, Ed Barter, lead data scientist at Herdify, explains why brands that maintain or invest in keyword spend are more likely to win the 2023 marketing race.