What makes one song a massive hit, and one a flop? What sets apart the popular kids? Why do 1 billion people own an iPhone, more than any other brand?
If you missed the two days of Performance Marketing World Unlocked, we’ve distilled it all into one hour!
Did you know that a conversation in the pub can drive 200 x more sales than a creative your team has laboured over for weeks?
Find out how much word-of-mouth you're missing.
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In our free keyword strategy guide, Ed Barter, lead data scientist at Herdify, explains why brands that maintain or invest in keyword spend are more likely to win the 2023 marketing race.