Pricing

Flexible Pricing

Say goodbye to spray and pray media placements.

Single Campaign

The Focused Cow

£10k

One-off fee

For individual campaigns or teams looking to test Herdify.

1 audience creation

3 months platform access

Unlimited marketing channel exports

Postcode targeting maps

3 months customer support

Contact Sales

Up to £5m annual sales or donor transactions.
UK only.

Multi Campaign

The Busy Cow

£25K

Per year

For marketing teams and agencies running multiple campaigns.

Unlimited audience creation

Unlimited platform access

Unlimited marketing channel exports

Ongoing audience updates

Full customer support

Contact Sales

Up to £5m annual sales or donor transactions.
UK only.

Enterprise

The Hungry Cow

Custom


For organisations with large transaction volumes and complex campaign needs.

Audience modelling for large datasets

Unlimited platform access

Unlimited marketing channel exports

Bespoke onboarding

Dedicated customer support

Contact Sales

Over £5m annual sales or donor transactions.

Trusted by Teams Worldwide

What You Get With Herdify

computer graphic

Unlimited platform access

Explore audience insights, test campaigns, and identify where word-of-mouth is spreading for your brand.

graphic of three people

Responsive audience

Traditional audiences stay static. Herdify continually updates your audience as new sales or donor data is uploaded, giving you dynamic targeting.

bullseye arrow on a target

Ad targeting for every channel

Find the people most likely to respond across mail, digital, OOH and every channel in-between.

desk computer graphic

Experian groupings for word-of-mouth clusters

We combine trusted Experian demographic data with science to show you what these word-of-mouth clusters look like inside.

safety icon with a lock in the middle

Secure & private data handling

Your data is processed within Herdify’s secure platform, built to meet strict GDPR standards. It never passes through external AI tools.

outline of a persons head taking calls

Dedicated customer success

Work with a Herdify expert who helps you test campaigns, prove results, and get the most from the platform.

Frequently Asked Questions