We're not replacing what you already do, we're adding something to it. A piece of insight that's missing from your audience planning, your marketing strategy, and the business decisions you make.
Digital is getting more expensive every year, with everyone bidding for the same attention. Herdify works with any channel, but we suggest starting with mail. We're not paid on volume, so we recommend it because of the results.
Mail brings you more customers, new audiences, better quality leads. We partner with the best mail agencies, so getting the data into your next campaign is quick.
Once you start thinking about human behaviour, word-of-mouth stops being a one-off campaign and becomes integrated into the wider marketing strategy.
Whether you're after better customers or bigger orders, Herdify works across OOH, radio, TV, Google and Meta.
Once you can see the hidden force of offline social influence, you can see where your customers already are and where that real life influence is spreading.
Which regions to expand into, where to put your next pop-ups, where to launch a new product into the market. Which locations already have a growing demand for you.
Every pound goes further when you reach people who already care about your cause. Herdify helps you find the communities where support is already spreading, so you can grow giving without wasting budget.
Just because you can sell everywhere doesn't mean you should. Herdify helps you pinpoint where your best future customers are, meaning you don't waste time and money where your audience isn't.
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Our homes are our safe spaces, and we don't let just anybody in. What we do trust are recommendations from people we know. When you can see word-of-mouth clusters, you're joining that trustworthy conversation.
The biggest barrier to financial product adoption is trust—and who do we trust? People around us. Targeting word-of-mouth helps your ads tap into pre-existing trust and work that much harder.
Finding new subscribers is a major challenge; keeping them can be even harder. But people who buy products that people around them buy, they're less likely to churn—let Herdify help you target those people.
EV or petrol. Luxury or performance. Car buying decisions are often shaped by the people around us. Find where word-of-mouth about your brand is strongest and reach the buyers most ready to buy.
How do you keep donations coming in without overspending, when many people in your area have already heard your message? Air Ambulance Charity Kent Surrey Sussex (KSS) teamed up with Join the Dots and brought in Herdify to try something different and find new people to support the cause.
Brought in
New donors
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Symon Russell
Executive Director of Individual Giving and Lotteries, KSS
Start with mail, then expand to other channels and use cases:
Door drop and direct mail
TV and radio regional weighting
Charity appeals and supporter growth
Out of home and local media planning
Field marketing, events, and pop-ups
Put your budget where word-of-mouth is already driving action, and watch your business grow.
Answer the question you've been thinking about... does your brand have strong word-of-mouth? We can show you.
