We take care of the first word
so you can have the last

Amplify the power of offline word-of-mouth with our simple approach.

A decade and a half of obsession

What looks like an overnight success has been a while in the making, but so worth the wait. We take your data and turn it into monthly insights and recommendations that are easy to understand, quick to implement and make your advertising dollars work harder.

It’s all wrapped up in a subscription service. Here’s how the magic happens:

CONNECT: We start by connecting your sales data to our SaaS portal. Shopify, Amazon, Wix, WooCommerce or Stripe users? We already have out-of-the-box connectors for you and a few others. Using something else? No problem. We’ll help get you connected.

INSIGHTS: We can instantly spot the tell-tale clues that word-of-mouth activity leaves. We’ll turn that into a map of where people are talking about your product. Now you’ve got an at-a-glance picture of the impact offline conversations are having on your sales each month.​

ACTIVATION: Finally we use that data to predict the most effective audiences for your brand to target in the future. Whether you use Meta ads, Google ads, Out of Home, door drops or CRM, we’ll give you an audience in a format that’s ready to use.

By using AI to build location maps and audience data with the highest word-of-mouth activity, you’ll be able to optimise your marketing activity, connect with prospective customers earlier in the buying cycle, increase conversion and boost brand loyalty for the long term.

Word-of-mouth (WOM) targeting insights at your fingertips

Guessing where your customers are talking about you is so last season.

WOM insights through Herdify is what the smart people are using to get a head start in the race for sales. What we give you can be used to take action immediately.

You’ll get everything you need to: